Healthcare RCM Decision-Makers Need In-Depth Information About Your Solutions — Why Are You Keeping Them Waiting?
Revenue cycle marketing has a complex case to make. Your content should be supporting you every step of the way.
I built my career in hospital revenue cycle, watching the customer relationship process from sales, to implementation, to delivery and support. That’s how I learned just how many opportunities RCM solution providers are missing — opportunities to build lasting, high-ROI connections with CFOs, revenue cycle managers, patient access directors, and the rest of the RCM decision-making ecosystem.
Organizations like yours have the chance to step ahead of your competition by creating a living network of case studies, white papers, and supportive newsletters that keep your sales processes moving and your partners getting the most out of your products and services.
I would love to help you build that network.
I have over 12 years’ experience in hospital underpayments in addition to ongoing professional connection to revenue cycle topics, news, and challenges. I’ve helped forward-thinking revenue cycle organizations create engaging sales funnels, white papers, newsletters, and more on topics including…
- RCM optimization
- Bad debt reduction
- Self-pay
- The patient financial experience
- AI in RCM
- Behavioral health billing
- Medicaid regulations and coverage
- Hospital and physician billing
- RCM outsourcing
- Rev cycle leadership
Set up a meeting today to get started on a healthcare revenue cycle content presence that increases your marketing and sales ROI and fosters relationships with hospital and healthcare leaders for years to come.
Public Work
MACRA Brings New Challenges For Smaller HIT Vendors
The State Of ACO’s And Ethical Referral Use
403b Case Study (available upon request)
Resources
How To Start A Healthcare Revenue Cycle Blog Series
No One’s Reading Your White Papers. Here’s What To Do About That.
Worried About Your Revenue Cycle Clients Not Renewing? You Should Be.
B2B Healthcare Case Studies: How To Identify Your Superstar Client
Why Revenue Cycle Management Companies Should Be Online Today
A Surprisingly Engaging Model For Healthcare B2B: GE Reports
