Healthcare consumerization is inflating the importance of patient engagement and the patient experience every day. Are you still waiting to respond?
Organizations like yours have an opportunity to step ahead of your competition and empower your marketing processes by creating a living network of case studies, FAQs, white papers, and supportive newsletters that keep your sales processes moving and your partners getting the most out of your patient-centered products and services.
I would love to help you build that network.
While I have over 15 years’ experience in B2B healthcare, my undergrad education comes from a perspective of public health, meaning I learned early that no matter what, everything in healthcare points back to the patient.
I’ve helped companies ranging from revenue cycle to patient communication to mHealth organizations underscore the value their solutions create in patient lives. This has happened through content including engaging sales funnels, case studies, newsletters, and more on topics including…
- Healthcare consumerization trends and research
- Disrupting the patient experience
- Patient education and activation
- New venues and challenges in patient engagement
- Demographic differences in patient populations
Let’s set up a meeting today to get started on a healthcare tech content presence that increases your marketing and sales ROI and fosters relationships with healthcare leaders for years to come.
Public Work
Looking for something more relevant to your goals? Contact me and I’ll put together a list of customized samples for your consideration.
Consumerization and Mobile Health: A Continuing Evolution
Disrupting the Patient Experience at HIMSS 2017
Medication Education via Apps and Reminders Key to Tackling Diabetes and Hypertension Costs
The Key to Patient Activation? Education.
Patient Engagement Finds a New Home in the Traditional Waiting Room
Patient-Centric Efforts Extend Benefits of Telemedicine Outside of Clinical Environments
Is Blocked Patient Data Slowing Down Patient Engagement Initiatives?
Resources
No One’s Reading Your White Papers. Here’s What To Do About That.
B2B Healthcare Case Studies: How To Identify Your Superstar Client
A Surprisingly Engaging Model For Healthcare B2B: GE Reports